#CLASHMYPHOTO

Converse x Art x You
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The Challenge

From mid February 2014 Converse fans were able to create with their favourite artists around the world. It’s called Photo Clash.
As many as 75 artists over 6 weeks improvised on photos they received via Twitter and they would tweet back their new hacked image.
We kept it simple. Photos sent in would be printed out black & white, given to the artists and
they would get to work on them in 70’s Converse colours. Generally each artist was engaged for a
day but in some countries Converse grouped a few together over a few days for a more collaborative session.

Brand New Guys did Amsterdam. And it was fresh.

We delivered the Instagram movies, GIF’s for Tumblr and a case movie for the Converse blog.

What we did

Art Direction
30%
Film
50%
Photography
20%

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